Spotify Inches into the Enterprise

Photo: Sara Kurfeß/ Unsplash

I was pleasantly surprised to see an announcement, involving Spotify for Work. Basically, Spotify is launching an initiative in which corporations buy Spotify premium memberships for its employees and offer it as a perk. I’m really bullish on the idea that most companies are well-served by moving into the enterprise; I’d previously written about Headspace doing the same, by establishing itself as a digital therapeutic and trying…

--

--

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Herbert Lui

Herbert Lui

21K Followers

Covering the psychology of creative work for content creators, professionals, hobbyists, and independents. Author of Creative Doing: https://www.holloway.com/cd