The Secret Benefits of Promoting Other People’s Work

What sharing other people’s work can teach you about sharing your own

Photo: Annie Spratt/ Unsplash

One of the scariest things about promoting your own work is the fundamental reality that nobody else cares. It’s not a personal attack on the worth of you or your work; it’s just that people are living their own lives. They experience their own thoughts…



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Herbert Lui

Covering the psychology of creative work for content creators, professionals, hobbyists, and independents. Author of Creative Doing: